The Insider Blog
News, views and updates from the team at Insider Creations
Principles of Jewelry: Gold
Gold has drawn attention for millennia for its warmth, richness and distinct shine. It serves economic, medical and industrial purposes around the world. However, it is most commonly found in – you guessed it – jewelry. There are a few core concepts that are important when working with gold jewelry…
Transparency, sustainability and social good
Transparency, sustainability and social good are at the heart of our sourcing and manufacturing program. Though it can sometimes be difficult to find the right factory or supplier, we are committed to meeting and exceeding the standards set by…
Launching your jewelry with email marketing
You’re adding something new, exciting and premium to your label: jewelry. And it’s time to tell everyone. If you already rely on marketing emails, how can you best integrate jewelry so that it feels seamlessly a part of your brand?
Head-turning jewelry to enhance your brand
Does your business strategy include jewelry? It should. Labels like Kate Spade, Armani and Zimmerman were well-established when they turned to jewelry.
From Costume to Fine Jewelry: What You Need To Know
There is actually a lot more to the jewelry industry than just different types of metals or ways to wear jewelry itself — there are very different sectors of the market where you can make your mark. So here, we’re going to give you a crash course on everything from costume to fine jewelry. Where do you see yourself shining?
How Private Label Manufacturing Helps Businesses Grow
There are a lot of reasons to venture into private label jewelry — from taking advantage of expert advice and formulations to wholesale pricing and outsourcing manufacturing.